In 2017, 2018, 2019 and 2020 we reported on the best selling models for the year. Last year featured a mix of inexpensive DeAgostini models and American ships by Saratoga, Rhenania Junior and California Models.
What sold in 2021? Here is the overall top 10 list:
#10 American Amphibious Ship Whidbey Island by Albatros
One of the big surprises of 2021 was Albatros starting to release modern US Navy ships. Whidbey Island was the second release toward the end of the year and initial stock quickly sold out which kept it from placing even higher on the list. More stock to come for those that missed her but we have her sister Germantown in stock.
#9 French Battleship Richelieu by DeAgostini
Last year Richelieu came in tied for #9 spot and that is exactly where it is this year as well. I believe this one continues to sell well as it was a DeAgostini release that was not a repeat from the Atlas series. This is also the only DeAgostini model on the list in 2021.
#8 American S Class Submarine by Saratoga Model Shipyard
#7 American Gunboat Sacramento by Saratoga Model Shipyard
#6 American Assault Ship America by Albatros
#5 American Gunboat Elcano by Saratoga Model Shipyard
#4 American Minelayer Miantonomah by Saratoga Model Shipyard
#3 American Destroyer Tender Denebola by Saratoga Model Shipyard
#2 American Coast Guard Cutter North Star by Saratoga Model Shipyard
Top Saratoga model for 2021. US Coast Guard always sell well and this wartime example was a clear winner as the top selling German produced model.
#1 British White Star Liner Titanic by Atlas
You can thank Ebay for this one. After I listed the Atlas liners for sale on Ebay in November 2021 my entire stock of Titanic models were sold by mid-December. I think almost all of these went to non-collectors which is great news for the hobby. A number of these customers ultimately purchased additional Atlas liners. This kind of product can be a great way to expand the collector base.
This same model was also our top seller in 2018.
Additional Thoughts
Like 2020 this was a very non-normal year. What sold is always driven by what is available and supply continues to be bumpy.
As we are now the only Saratoga retailer in the United States their models are always going to do very well on the list. They netted 6 out of 10 spots and have a lock on the top 5 save for the top spot.
In general to get on the list a model has to either be a new release with wide appeal or a re-issue that hasn't been on the market for many years. It also helps to be an American ship with a military background.
Last year 50% of the top ten were $19.95 models by DeAgostini. This year we only have one of those and the Atlas Titanic. The supplies of inexpensive models seem to be drying up so unless a new series appears the days of cheap models seems to be over.
As in the past our best selling line by total items sold continues to be Navis-Neptun. This is due to both the depth of their lineup and the popular time periods covered. This is impressive considering they are now only rarely issuing new models and just producing their existing lineup. They don't make the top 10 but are still one of the pillars of the market.
This year we had over 900 individual models that sold at least two copies. Hundreds of others sold at least one copy. The hobby is a broad one.
Thanks to everyone for their continued support of 1250Ships.com!